Potts Excavating Heavy Equipment Graphics | West Creek NJ

Work trucks aren’t the only vehicles on a job site that can carry the company brand. Heavy equipment can become highly visible advertising too.

For Potts Excavating in West Creek, New Jersey, Typestries designed, printed, fabricated and installed custom branding graphics for their heavy equipment excavator, turning a major piece of working equipment into another consistent extension of the Potts Excavating identity.

Heavy Equipment That Works for the Brand

Excavators and other construction equipment spend their days in highly visible locations—construction sites, roadside projects, commercial properties and residential developments. Adding professionally designed branding makes that equipment work harder for the business even while it is doing its regular job.

For Potts Excavating, the graphics prominently carry the company logo along with important contact information, creating a clean, recognizable presentation that can be seen across the job site.

Designed, Printed, Fabricated & Installed

Heavy equipment graphics require a different approach than graphics installed on a simple flat panel. The available surfaces, equipment contours, access panels, safety markings and working environment all need to be considered when deciding where branding belongs and how it should be produced.

Typestries handled the complete process for this excavator—from graphic design and printing through fabrication and installation—to create branding that fits the machine rather than simply placing a logo wherever space happens to be available.

Equipment & Contractor Branding in West Creek

For contractors in West Creek, Eagleswood, Tuckerton and throughout Southern Ocean County, consistent branding can extend well beyond the company truck. Excavators, loaders, trailers, dumpsters and other equipment all provide opportunities to build recognition wherever the crew is working.

If your equipment is already on the job site, put the brand to work too.